Customer Loyalty Rewards programs are popular because when done right, they are very effective at increasing revenue. What is the right way to implement a program?
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What is A/B Testing and Why is it Important? A/B Testing is a process which is used to test ads. Simply put, two ads are created, an “A” version and a “B” version. Then, after the ads have run for a set period of time, the statistics are reviewed. The ad which is performing best […]
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SEO, or Search Engine Optimization is Dead. Of course, as a concept for Marketing Sales, SEO is very much alive. Why?