Oakes Writing offers an array of services designed to fully develop targeted traffic to your Law Firm website. Following is a list of all services along with a brief description of each. To learn more about each, simply click on the link provided.
Free Initial Consultation – Consultation via Skype or Phone if outside Lubbock, Texas. Consultations in your Law Firm office are available for clients in Lubbock.
Website Evaluation – Oakes Writing offers our 100 Point Website Evaluation. During the month of January 2017, we are offering Law Firms a website evaluation free of charge (a $599 value).
Expert Content Development – Includes blogs, pages, books, links, social media, newsletters, and more.
Blogs – Minimum Word count for blogs is 350 words, generally developed as timely content.
Static Pages – Minimum Word count for pages is 2000 words; only evergreen content is placed on pages.
Books & eBooks – Ghost written with the strictest confidentiality.
Outbound Links – All content will include appropriate, non-competitive outbound links.
Internal Linking – All content will include links to other pages on-site.
External Link Building – External link building campaigns available; natural linking encouraged on every page.
Social Media Management – We can manage your existing social media accounts or create new ones.
Total Site Development/Management – We can build your site or maintain an existing site.
Regular Site Updates – Websites must be updated regularly for security purposes, SEO, and proper function.
Content Optimized per Location – Local search is vital to a Law Firm so the content will be optimized to ensure great local results. Few Law Firms seek clients living in other states or nations. No, a Law Firm usually seeks local clients, so local optimization is a must.
Content Optimized per Profession – Content developed by Oakes Writing is optimized so as to draw targeted traffic to the Law Firm website. A Law Firm website exists to draw potential clients to the firm. By making sure that every page clearly identifies the site as a Law Firm, visitors seeking the Firm’s services are more apt to choose the link when searching.
Content Optimized per Subject/Specialization – All content is optimized by subject to draw general traffic to the site. This helps improve search positions overall. More importantly, being an attorney is one thing; being a criminal defense attorney is another. We optimize for your specialization(s) as well.
Mobile Friendly Site – Most local searches originate using mobile devices. We ensure that your site is mobile friendly.
Content Grammatically Correct – Perfect grammar is vital for an attorney. Clients expect expert command of the language, so we deliver.
Accurate Content – Accuracy matters, whether your law firm is located in Texas or Louisiana, Chicago or St. Louis, or handles cases in state or Federal courts. We ensure that all content is as complete and current as possible, well-referenced, and approved by you prior to publication.
Google Local Pages – A Google Local Page is included at no charge for all clients.
Google Analytics Management – Google Analytics helps better identify markets. If you already have traffic, we can help analyze where your traffic is coming from and how to better target the traffic you seek.
Google Adwords Campaign Management – Aside from natural search engine results, some like to advertise. Allowing Google to randomly decide how to spend Adwords budgets is inefficient. We can help.
Directory Listings – The web is full of directories, some great, some less so. We can ensure that your listings are placed in the most effective way.
Simple Language; Complex Terms Clarified – The Law is confounding to some. We simplify such that your readers will understand. This understanding leads to increased respect for you and business for your firm.
Specialized Training for Individuals and Groups – If you or your office would like to learn how to do what we do, we are happy to teach.
Written Contract of Services – Because we offer a solid guarantee, we provide a written contract of services.
Affordable Retainer – Retainers are generally set according to the anticipated work to be performed over a six month period and may be paid in a lump sum or monthly installments.
All Work Guaranteed – We guarantee our work for accuracy and results.
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Oakes Writing is a content marketing firm located in Lubbock, Texas, USA. Since 2009, Oakes Writing has been creating content for the Internet. Prior to that, Oakes Writing developed ghost-written books for clients nationwide. Most of these were created for traditional print media, but with the rise of eBooks, this focus shifted to include shorter books for email marketing, extensive books for impressing clients, technical manuals, and books for any other purpose required by clients.
From 2010 to 2015, Oakes Writing developed web content for any kind of website, mostly business and real estate. However, starting in 2016, our founder C J Oakes took his passion and training in law to Law Firms. Noticing a trend, he recognized that a need existed to help Law Firms improve and grow their websites. Combining his skill in writing with his formal training in law and criminal justice, he decided to take Oakes Writing in a new direction…helping Law Firms exclusively.